This post is brought to you by Startup Booster. Market your company with rapid, effective promotion across startup and business blogs.
It’s no secret that a huge wealth gap exists in the United States, and, unfortunately, much of it is down to racism. There are so many reasons to specifically seek out companies owned by black, indigenous, and people of color (collectively referred to as BIPOC). BIPOCs are more likely to be denied loans and startup capital, be discriminated against within their respective industries, and be overlooked in favor of larger (and whiter) corporations.
By shopping with BIPOC businesses, you are supporting marginalized communities financially as well as actively pushing back against institutionalized racism. Check out our extensive list of BIPOC-owned companies, the majority of which are committed to sustainability, ethically sourced products and ingredients, and giving back to the community. Don’t forget to follow your favorite new brands on social media!
4th Ave Market
4th Ave Market is a Black-owned eCommerce platform that strives to make haircare affordable and accessible.
A Black-owned business, 54kibo brings African decor and designs to homes all around the world.
Absolute JOI is focused on unique skincare issues faced by women of color after the age of 35.
171 founders interviewed so far. Get interviewed in 10 minutes, via a simple form, for free.
Alala is a brand of designer activewear that aims to empower women to feel strong and beautiful.
Anyday revolutionizes microwave cooking by offering microwave-safe dishes to cook anything your heart desires.
Arrae offers natural wellness supplements to combat issues specific to the busy millenial woman.
Auvere sells rare, handcrafted, pure gold jewelry that is ethically sourced and conflict-free.
Briogeo makes all-natural haircare products from CBD oil and other organic ingredients to nourish and repair.
Be Rooted is a stationary brand that strives to motivate and empower women of color.
Beauty Beez, Inc.
BeautyBeez is a haircare company that focuses on products for men, women, and children of color.
Handmade botanical skincare company Blendily believes in honoring the Earth through their products.
A B Corp certified brand, Blueland offers household cleaning products in recyclable, compostable packaging.
Blume aims to destigmatize periods and puberty, making hygiene products focused on health, not perfection.
Bread Beauty Supply
Haircare company Bread wants to make natural hair maintenance fun with deceptively simple haircare kits.
Briogeo sells hydrating shampoos, repairing conditioners, and more, no matter your hair type.
Since 1993 Carol’s Daughter has been creating beauty products for all curl types and hair textures.
Casa Verde by Ilinel Food co.
Casa Verde makes Latin American food that is plant-based and ready in only 60 seconds.
Ceremonia celebrates its Latinx roots by offering sustainable haircare with natural Latin American ingredients.
Circumference makes botanical skincare products that focus on nutrient bioactivity and sustainability.
Cocokind offers sustainable, hydrating skincare products at transparent and approachable prices.
Coterie offers extra-soft baby care products, boasting durable diapers and plant-based baby wipes.
Cratejoy offers personalized, niche gifts and subscription boxes for every interest on their eCommerce platform.
Cravings by Chrissy Teigen
Cravings by Chrissy Teigen is a lifestyle brand that has you covered from cookware to sleepwear.
Cuyana offers classic, stylish clothing and accessories, partnering with women all over the world.
Design Essentials boasts a hair care system specifically conceived with natural hair in mind.
Devoción Coffee boasts the freshest Colombian roasts around, personalized and delivered to your doorstep.
Diaspora Co. partners with organic spice farmers across India and Sri Lanka to tell stories through food.
EATABLE Popcorn is infused with wine and liquor, but contains none of the regular artificial ingredients.
Edloe Finch makes chic and timeless mid-century modern furniture that doesn’t sacrifice style for function.
Harlem-based Egunsi Foods offers West African soups and sauces that can all be made vegan.
EleVen by Venus Williams
Helmed by tennis megastar Venus Williams, EleVen sells tennis wear and other active apparel.
Elix makes herbal period products that blend the best of Eastern and Western medicine.
EM Cosmetics promotes self-expression and believes that anyone can create beauty with the proper tools.
Fenty Beauty, by global superstar Rihanna, offers beauty products for every skin color and tone.
Fini Brand is a high-end accessory and shoe company that makes products for any occasion.
Glamnetic makes magnetic beauty products, including the only colored magnetic lashes in the world.
Golde makes superfood essentials that integrate into your daily routine, from skincare to smoothies.
good light explores the possibilities of beauty products outside of the industry-standard gender binary.
Goodee is an online marketplace and umbrella lifestyle brand that sells furniture, home goods, and more.
Grace Eleyae, Inc.
Grace Eleyae, Inc. makes elegant headwraps, scarves, turbans, and moisturizers to protect natural hair.
GroupGreeting allows users to create digital greeting cards with unlimited space for signatures.
Happy 2nd Birthday
Happy 2nd Birthday, a skincare company with heart, makes products inspired by the family’s cancer battle.
Hedley & Bennett
Hedley & Bennett makes handcrafted aprons for anyone who loves spending time in the kitchen.
Inside Outer Beauty Inc
Inside Outer Beauty is committed to sustainability, using clean ingredients for their beauty and home products.
Jason Wu Beauty
Jason Wu beauty products make your inner beauty shine out with femininity and confidence.
Juvia’s Place is committed to inclusivity and offers beauty products that look amazing on any skin tone.
Keep Your Cadence
Cadence creates durable, sustainable, magnetic containers to hold personal care items like makeup and medication.
Inspired by the Hawaiian cosmology of care, Koa makes honest sunscreens, cleansers, and more.
Designed by MIT-trained engineers, Kudos makes hypoallergenic, eco-friendly, breathable diapers that don’t leak.
Kulfi Beauty is a zero-appropriation South Asian beauty brand that gives back to the community.
LACE by Jenny Wu
LACE, an idea from the mind of an architect, creates 3D-printed luxury jewelry.
Linoto makes artisan luxury linen products for every room in your home, shipped in recycled packaging.
Loisa is a cooking company focused on Latin-inspired sauces, seasoning packages and blends, and kitchenware.
LUVME Hair offers hundreds of different wigs made from natural hair for confident, courageous women.
Mayvenn promotes POC entrepreneurship by selling quality natural hair extensions directly to stylists.
Mented Cosmetics sells perfectly pigmented makeup to suit all complexions from dark to fair.
Beauty brand Mielle strives to improve lives through organic products and community outreach.
MIKI HOUSE is a Japanese children’s brand that boasts quirky and well-made clothes, toys, and more.
ML Delicate Beauty
Black-owned business ML Delicate Beauty sells all-natural skincare products for the aging face and body.
High fashion label Moda Operandi offers clothing, accessories, home decor, and shoes for discerning fashionistas.
The goal of snack brand Moonshot is to fight climate change while selling tasty crackers.
Nroda is a luxury eyewear label that makes bedazzled sunglasses for all genders.
Nue is a strapless and backless bra brand that donates some proceeds to breast cancer research.
Nunbelievable is devoted to fighting the hunger crisis, one package of cookies at a time.
Trendsetting, modern, and innovative, OFF-WHITE is a luxury fashion label that thinks outside the box.
okko makes minimal shapewear and intimates for women of different shapes and sizes.
Founded by Vietnamese-American sisters, Omsom proudly offers flavoring bundles to cook Asian food in America.
Onsen makes light, quick-drying towels inspired by the softness and high functionality of Japanese towels.
OUI the People
OUI the People offers thoughtfully designed luxury shaving products for women and non-binary people.
Our Place is a mission-driven brand that makes high-quality cookware products that celebrate home cooking.
Black-women-owned Overkink offers adult sex toys for every type of body while promoting sex positivity.
Partake Foods sells cookies that are safe for most allergies and dietary restrictions without compromising flavor.
Pat McGrath makes quality beauty products inspired by Pat’s illustrious career as a makeup artist.
Pattaraphan uses Thai craftmanship to create edgy, hip, genderless, and minimalist jewelry.
Pattern Beauty makes products for curly, natural hair to eliminate damage and keep it nourished.
Peak and Valley
Peak and Valley is a fair trade brand that offers herbal blends that promote holistic wellness.
Pepper is a lingerie brand that makes sexy and functional bras for small-chested people.
PetPlate makes pet food from fresh, organic ingredients, personalized and portioned to your pet.
PiperWai makes deodorants and other hygiene products with clean ingredients and minimal negative environmental impact.
PROUDLY is a plant-based brand of baby products that aims to empower communities of color.
PROVEN Skincare creates custom skincare products backed by AI and the world’s largest skincare database.
KOSO is a Japanese postbiotic beverage with plant-based ingredients to improve gut health.
Rael specializes in holistic period care, from pads to acne treatments to pH-balanced wipes.
Rastaclat makes bracelets for people of all genders while donating 1% of their proceeds to charity.
Maverick and Maelove are cruelty-free brands under the RBYK umbrella that create quality skincare products.
Ruby Love makes period apparel that uses layered protection technology for all feminine hygiene needs.
Sabai is an eco-friendly brand of affordable couches, founded and run by BIPOC women.
Sanzo embraces Asian flavors in a fruity sparkling water with no added sugars.
Savage X Fenty
Savage X Fenty creates affordable, trendy, and comfortable lingerie for every body type.
ScotchPorter makes grooming products for textured hair and beards without toxic or harmful additives.
Senreve makes gorgeous, elegant vegan and leather bags that are designed by Italian artisans.
Latinx-owned brand Skinergy Beauty focuses on skincare to make all skin tones glow.
TWICE is an oral health brand that pays special attention to your body’s second-largest microbiome.
Society6 is a global community of artisans that prides itself on handcrafted and personalized products.
SOKO partners with artisans and entrepreneurs in Kenya to produce fair trade jewelry.
SOMOS makes deliverable Mexican meal kits with natural ingredients, inspired by family recipes.
Spicewell makes pantry essential spices that mixes Ayurvedic practices with phytonutrients.
Spoken Flames believes that candles should be sensory experiences to promote a culture of self-care.
Jewelry brand SVNR only uses repurposed materials, lovingly handcrafted so every piece is unique.
Sweat and Milk LLC
Sweat and Milk LLC sells activewear geared toward those who are pregnant, post-partum, and/or nursing.
Tea Drops makes organic bagless tea, personalized to your personality and tea-drinking style.
Ten Wilde uses multicultural influences to create timeless gold jewelry with a touch of modern flair.
Tippsy brews the most important beverage in Japan, sake, with emphasis on culture and tradition.
TPH By Taraji
TPH by Taraji offers nourishing and cleansing products for every texture and style of hair.
Urban Sophistication uses pop culture to inspire the designs for their phone cases and clothes.
Vermicular sells innovative Japanese designer kitchenware that employs a new durable graphite iron alloy.
Wylde One is a wellness brand that makes plant-based elixirs, lattes, and supplements
Zach & Zoe Sweet Bee Farm
Zach and Zoe’s Sweet Bee Farm makes honey and other products from their family apiary.
Have we missed a great BIPOC-owned company? Tell us more at [email protected].